ONLINE ACADEMY
Free online training for health NGOs from experts worldwide

Strategic Planning

A systematic process for making key organizational decisions

Expert Lecturer:
Lucy Keightley

Strategic planning is the systematic process for making key organizational decisions and agreeing on what an NGO is, what it does, and why it does it. This course sets out how effective health NGOs engage in strategic planning to set goals and objectives aligned to their vision, mission and values. Complement this training by using the online Strategic Plan generator  tool to create your NGOs own strategic plan. 

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Patient & Volunteer Management

Mobilize patients and volunteers to help deliver your mission

Expert Lecturer:
Frances Villafañe

Volunteers are key to helping your organization meet its mission and build a community of support for your cause. Encourage a patient centered culture in your NGO and be strategic about how you engage volunteers. Plan a volunteer program for your organization and implement recruitment and retention strategies. Complement this training by using the online Volunteer Program Plan generator[MP1]  to develop your NGO’s volunteer program.

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Successful Fundraising

Invite people to support your organization and cause

Expert Lecturer:
Alessandra Durstine

Fundraising involves inviting people to support your organization and cause. Articulate your passion, know your donors, build trust in donor relationships, and develop a reliable base of committed supporters. This course reviews how health NGOs can identify prospects, which fundraising methods to use and how to maintain and grow your supporter base.

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Targeted Communications

Reaching the public with effective messages

Expert Lecturer:
W. Garrison Jackson

Reaching the public with effective messages related to health promotion, calls to action and advocacy are the fundamentals of targeted communications.  Often NGOs underestimate the power of the media and how much you can be in charge of what messages reach the public and how the media can be an ally for both behavior and policy change.

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Advocacy

Influence system changes

Expert Lecturer:
Cristina Parsons Perez

Health is political. Civil society is responsible for advocating for improved policies and patient rights and for holding decision makers accountable.  Advocacy allows health NGOs to meet their mission by influencing system changes with far reaching impact for patients and the public. This course covers the benefits of getting involved in advocacy and the basic elements of a campaign.

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